Broadband and Cable for Multifamily Properties

Broadband and Cable for Multifamily Properties
"The year 2002 will prove to be a watershed year for industries involved with Broadband Multifamily Properties," said Robert L. Vogelsang, Chairman and CEO of National Satellite Publishing and a 40-year veteran of providing cable and Internet services to properties.
"The last year saw a great number of companies fail who tried to provide broadband and bundled services to residential properties and because of that two new dynamics are coming into play that have the potential to inspire the growth of a very strong industry.
"First, providers, whether they are incumbent or alternative, are realizing that to service a multifamily property it takes much more than knocking on the door and dropping off a wire. Becoming educated in the nuances of this market often times will be what makes the difference between success and failure.
"Secondly, and most importantly, property owners are realizing they can no longer play a passive role in technology decisions. When companies repeatedly come onto a property and fail, it is very bad for the rental business and because of this property owners are realizing they must become much more active in the decision making process. Years ago, providers would almost never be asked questions about their technology, infrastructure or balance sheet. Today some owners are beginning to rightly demand these answers.
"Throughout 2002 we will continue to see the influence of the educated property owner, which in turn will raise the bar for the entire industry for not only the next year but for years to come."